OUR FOUNDER
Jonathan Roll didn’t grow up thinking he wanted to build a successful spray foam business. He did, however, learn early on that hard work and being true to your word were foundations of success.
Many years ago, as Jonathan struggled to find his future, his dad bought a spray foam machine and some foam and told Jonathan to get to work insulating the family home. Jonathan took some classes to learn about spray foam and got to work on his dad’s 13,000 square foot home. Along the way, he made a lot of mistakes, but the size of the job allowed him to learn a lot and, most importantly, he learned from his mistakes.
Not ready to make a full-time commitment to a career in spray foam insulation, Jonathan would sell one job then do the work and repeat that process as his money ran out.
